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😱 Tell potential clients what you DON'T do.
EXPECTATIONS begin to form on first contact with a potential client, laying the foundations for your relationship throughout your project.
👉 Before you send in your quote, consider any works your client may think you cover that you don't.
For example, if you're a web designer, your client may think you cover SEO when you don't.
👉 Discuss this with the client. They'll either turn you down or appreciate your input. Either way, you win.
👉 When you write your quote, confirm what you don't do. For example: "SEO is outside the scope of works outlined in this quote."
If you get the work, you'll feel happy and confident that the client is very unlikely to throw you curveballs.
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